by Jordan | Dec 11, 2015 | Interview
Lili Nealon or “Diamond Lil” has been in the press, in newspapers such as the New York Times, and on tv many times. She has been a Vice President at Citi, Vice President at World Vision, and a Senior Vice President at Wells Fargo. Lili is a...
by Jordan | Sep 3, 2015 | Popular, Testing
Statistically significant, that is. Whenever you are running any kind of test, you must let the test run long enough so that you can trust the results you are getting. Why is this? Because if you run two versions of the exact same ad in online advertising, to the...
by Jordan | Sep 2, 2015 | Strategy
I am working with two different companies right now to help them implement proper systems so they can handle more growth. In doing this, I have been considering the systems that run Experimarketing too and decided to make a few changes for the companies I am helping...
by Jordan | Aug 24, 2015 | Testing
Producing entertaining and useful content is a proven strategy in marketing a business or product, as it leads to more visitors and eventually more sales or leads. Regularly publishing articles around a topic is excellent for SEO, and is an example of what is known as...
by Jordan | Jul 23, 2015 | Popular, Strategy
There are few industries where powerful marketing techniques can make such a big difference as in real estate. It doesn’t matter how good you are at selling houses, unless you know how to use marketing effectively your real estate business will lose out to the...
