Creating shareable content is a great way to get in front of your audience. Users share other posts for a variety of reasons; because it’s relatable, informative or funny. Every day, millions of people post and re-post content. With every share your content receives, your audience grows. When a Facebook user shares your post, that user’s friends will see your …
Facebook has come a long way from the friend-finder and local network site that it once was. With their widely used ad platform and a user base recently surpassing 1 billion people, there’s no reason why you can’t use Facebook to reach people would be interested in purchasing from you. However, there are many pitfalls you might not be aware …
If you keep up with financial news and advice, you have probably come across Robert Kiyosaki’s name at some point. He is the author of Rich Dad, Poor Dad and many other financial books in which he stresses financial education. Most high profile financial experts have a brand of some kind that they have established and believe in. Robert Kiyosaki’s …
President Barack Obama and his campaign team were highly successful using the technology and social media available today to connect with voters on a more personal level. The details of people and their responses were put together in an impressive manner and analyzed. Nothing was taken for granted. Different marketing methods were tried, tested, and tracked. In doing so, he …
A click, a tap. They are little sounds representing a big thing – a human decision. Like decisions, clicks can be fast and fleeting, or can pleasantly surprise with pathways lead to new places. You want clicks. A visit to your website brings much-needed validation to a business in a treacherous economy. How do you get those clicks? How do …
Cornelius Vanderbilt is one of the most recognizable names from the industrial revolution. The building of his railroad empire in the early days of train transport made him the richest man in the world in his lifetime. It was calculated that he owned 1/9 of all US currency in circulation at the time of his death. He didn’t just leave …
An electronic device producer was having problems responding to their customers. Whenever they released a new product that sold well, they were always inundated with questions to their call center in the following weeks. In order to address the problem of communication the company turned to social media… Social media has been around for a while, but businesses have only …